Research Into Fonts

Emelia and I decided to research into what sort of fonts are often used in film production. Here is a short blog post that Emelia wrote about the fonts often seen in horror film openings and why we chose the fonts that we did…

“We decided to research what fonts would be best suited for the opening title sequence of our film. We feel as though this is really important because it can be the reason for a film looking professional or not. For example we wouldn’t want to use Comic Sans as this would just look completely unprofessional.

We started our research by looking at other films title sequences and seeing what type of font they were using. We noticed that a lot of thriller films often use square looking letters that are only slightly noticeably tall and thin. We decided to use a font like this for our credits. We chose to have the credits quite small and in the centre of the screen because it looked much more dramatic and realistic that way.

For the idents we used much bolder fonts because we felt like they could seem more creative than the credits. For Lucent Pictures we just chose a large square looking font because it is similar to what other idents of that genre are like, for example Ghost House and Blumhouse. However for our Orchid House Productions ident we thought that the font could look a bit more eccentric because the ident itself was much more colourful than the rest of the film. So for this one we used a curly font to make it look much more extravagant and I think it matched quite well with the pink glow of the orchid.”

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